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Created by Jake Hall – previously of The Only Way Is Essex fame, Prevu opened its doors with its first collection in mid-2015, with the intention of offering the contemporary market place a more accessible and considered product at an affordable price point. Produced in the UK and Turkey using Italian, Japanese and English fabrics, and complimented with Swiss and Italian trims, the pieces have a real international feel, and great care and attention to detail means the product is of far greater value than that of its retail price. The name Prevu represents the idea the everything is meticulously planned such as, fabric selection, development, finishing for an uncompromising product always with the modern quality conscious man in mind. The approach combines tailoring and technical fabrics complementing cut, shape and detail. The approach is simple yet effective, a belief in a clean aesthetic and interchangeable wardrobe is an easy option here. Take a look at the Prevu collection below.
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